When using ReplyForce, it's important to keep track of your contact status to gauge the effectiveness of your outreach efforts.
Here are the different contact statuses in ReplyForce:
Delivered
This means that your email has been successfully delivered to the recipient's inbox. However, it doesn't necessarily mean that the email has been opened or read.
Opened
When a recipient opens your email, ReplyForce is able to track this and update the contact status to "opened". This is a good indicator that your email has caught the recipient's attention and they have at least skimmed through the content.
Clicked
If your email includes links to your website or other online content, ReplyForce can track when a recipient clicks on these links. This is a strong signal that the recipient is interested in learning more about your offering.
Replied
When a recipient replies to your email, ReplyForce will update the contact status to "replied". This is the ultimate goal of outreach efforts - to engage the recipient in a conversation and potentially move them further down the sales funnel.
Bounced
A bounced email is one that has not been successfully delivered to the recipient's inbox. This can happen for a variety of reasons, such as an invalid email address or a full inbox. It's important to keep track of bounced emails to ensure that your contact list is up to date and accurate.
Unsubscribed
If a recipient decides that they no longer want to receive emails from you, they may unsubscribe from your mailing list. ReplyForce will update the contact status to "unsubscribed" to ensure that you don't continue to send emails to this recipient.